Empowering Local Innovation with Global Vision
INNO Digital helps micro, small, and medium enterprises grow through market insights, technology, and digital marketing strategies that truly connect with local communities.
Who We Are
INNO Digital Marketing is a Philippine-based company focused on delivering market research and digital marketing solutions for micro, small, and medium enterprises (MSMEs).
We aim to empower local businesses with data-driven insights and strategies, helping them understand their audience, strengthen their presence, and grow sustainably in competitive markets.
Our approach blends creativity and analytics — we don’t just make ads, we build meaningful connections between brands and people.
Our Flagship Project
At INNO, we don’t just consult — we build. Our first major venture, PasaHERO, is transforming how Filipinos move by providing a safer and more community-driven ride-hailing experience.
PasaHERO — Ride Made Local
PasaHERO connects commuters and drivers through an efficient, tech-powered platform built around trust and community. Unlike generic ride-hailing services, it prioritizes local routes, fair pricing, and driver empowerment.
- Affordable, transparent fare system
- Focus on local and provincial travel
- Community-driven driver support
- Real-time updates and reliable service
Meet Our Team
We’re a small but passionate team of innovators, developers, and strategists who believe technology can transform everyday experiences.
MICHAEL NATIVIDAD JR
FOUNDER & CEO
RYAN BRAZA
UX/UI DESIGNER HEAD
JOHN PAUL DAMASCO
CO-FOUNDER & CTO
NEIL DANN MABAQUIAO
RIDER PARTNERSHIP HEAD